Books
Fuelling Progress
Canadian Gas Association
Parable created various marketing materials for the Canadian Gas Association’s 100th anniversary, including this hardcover book. Parable worked with the book writer and researcher to create a coffee table book, told in chronological chapters, that wove the fascinating history of how gas exploration and technologies played a key role in the development of power generation in Canada.
Breaking New Ground
Defence Construction Canada
Parable helped DCC mark their 60th anniversary with Breaking New Ground, a hardcover book overviewing 60 years of business. The book unfolded chronologically, featuring personal accounts of employees, seamlessly integrated into the Crown corporation’s history.
A Cultural History of the Nurse's Uniform
Canadian Museum of History
A Cultural History of the Nurse’s Uniform is a 270-page illustrated book, showcasing the evolution of the nurse’s uniform over a 100+ year span. Featuring over 150 photographs of nurses in working environments, nurse’s uniforms and period advertising, this book illuminates the change from strict workplace attire, to feminine expression, within the largest health care workforce.